CRUZE DRIVES CHEVROLET-BUICK-GMC-CADILLAC SALES UP 32 PERCENT IN MARCH

By General Motors of Canada - Chevrolet, Buick, GMC and Cadillac dealers reported total sales of 24,498 vehicles in March, a 32 percent increase from one year ago. The gain was driven by the best sales month yet for the Chevrolet Cruze, Canadian Car of the Year, which was GM's top-selling vehicle at retail for the month. Across its four brands, GM's retail sales increased 42 percent in March.

"The strengths of our fuel-efficient new products and our focus on the customer are continuing to drive strong retail sales performance," said Marc Comeau, vice-president of sales, service and marketing at GM of Canada. "We're very excited that our new cars, crossovers and trucks, across our brands, continue to build momentum, win new customers and further enhance the transformation underway at General Motors."

Passenger car sales rose 55 percent in March, with strong performances by award-winning launch products like the Chevrolet Cruze and the Buick Regal, which both posted record monthly results. Chevrolet Malibu and Cadillac CTS also posted big gains, up 52 percent and 24 percent respectively.

Customer demand also grew for GM's fuel-efficient crossovers, with the Chevrolet Equinox and GMC Terrain both posting their best month since being redesigned for the 2010 model year. Their combined sales increased 43 percent from one year ago, while the Cadillac SRX also continued red-hot, growing sales 41 percent, its fifteenth consecutive monthly increase.

GM's leading truck capabilities continue to be recognized, with the all-new heavy duty Silverado and Sierra recently named "Best in Class 2011 Work Truck" by Truck Trend magazine, helping drive a 27 percent increase for combined pickup sales in March.